Tag: German Beer
Augustiner-Bräu and James Clay Forge a Pioneering Partnership
Munich-based Augustiner-Bräu and West Yorkshire’s James Clay and Sons have signed a long-term import and distribution agreement. The deal designates James Clay and Sons as the exclusive custodians of Augustiner’s revered beers within the UK. Managing Director, James Clay, expressed his pride in representing Augustiner’s values here in the UK, stating, “Augustiner’s unrelenting commitment to…
Schneider’s Landbrauerei Launches in the UK
James Clay and Sons will continue a three-decade-long partnership with the Schneider brewing family that has seen the company exclusively import from Schneider Weisse Brewery to now include beers from the new Schneider’s Landbrauerei brewery, starting with Schneider’s Bayrisch Hell, a 4.9% pale-gold Bavarian Helles. THE BEER Schneider’s Bayrisch Hell is described in Bavaria as…